REAL LIFE

REBRAND STRATEGY

I took part in CreateAthon, a semester course where groups partner with non-profits to develop rebrand strategies, social media content, and other necessities. The highlight is the 24-hour 'CreateAthon' event where we produce all deliverables. I collaborated with 'Real Life', a non-profit aiding those impacted by incarceration, homelessness, and substance use disorder, helping them overcome barriers to a better life.